Iterable Integration

Agenda: Send Email or/and SMS notifications to the shoppers about their order delivery status through the Iterable platform.

Introduction: Fenix will send post-purchase notifications to shoppers through Email or/and SMS to keep them informed about the present status of their shipment.

The delivery events that can be configured to trigger notifications are:

Goal: By being upfront and proactive in post-purchase communication Fenix clients will keep their customers happy, reduce WISMO calls, and save significantly on long-term customer service costs.

Platforms Supported: Shopify, Shopify Plus, WooCommerce, BigCommerce, and SFCC.

About Iterable:

Iterable is a cross-channel marketing platform that provides both Email & SMS services. On the main menu of the Iterable project, you are able to see multiple sections to build and send an email or sms notifications.

Journeys: Journeys are automated messaging sequences that help you create seamless, personalized customer experiences. Journeys let you orchestrate entire brand interactions, so you can send the right message to the right user at every touchpoint.

With journeys, you can send your users messages, wait for them to open them, personalize their experience based on their attributes or behavior, update your users' subscription preferences, and send or retrieve data from third-party services.
https://support.iterable.com/hc/en-us/articles/4405798856212-Introduction-to-Journeys-

Campaigns: Campaigns are individual messages that you send with Iterable. You can use campaigns to send your customers marketing messages and transactional messages.

With triggered campaigns, you can use the Iterable API or a journey to send a message to a particular user (or list of users) after an event occurs.
https://support.iterable.com/hc/en-us/articles/360050203812-Introduction-to-Campaigns-

Templates: When messaging your customers, do you find yourself rewriting content, rebuilding message layouts, and struggling to maintain consistency? With a library of templates, you can avoid these problems, by reusing your content and editing it for each campaign when needed.

Iterable provides three template editors to choose from:
The Drag and Drop editor.
The WYSIWYG editor.
The Side by Side editor.
https://support.iterable.com/hc/en-us/articles/205480315-Introduction-to-Templates-

Snippets: Snippets are reusable content blocks that you can add to your templates to make building and personalizing messages in Iterable even easier. With snippets, you can:
Manage frequently used elements like email headers and footers
Store complex logic blocks
Update multiple templates at the same time
https://support.iterable.com/hc/en-us/articles/4414807441556-Introduction-to-Snippets-

Requirements to integrate Fenix with Iterable:

1. Active FenixCommerce post-purchase subscription.
   
   

2. Api_Key to the Iterable project
   
   Integrations > API Keys > Create API Key > Type(Server-side) > Create
   
   

   Open

   

    

3. Campaign IDs to the delivery events that are configured
   
   Messaging > Campaigns >
   
   

   Open

   

    

4. Iterable project access to the Fenix user with the role of Publisher or Admin
   Email ID: fenix.user@fenixcommerce.ai
   https://support.iterable.com/hc/en-us/articles/205480335-Roles-and-Permissions-#default-custom-roles

Some useful links:

https://support.iterable.com/hc/en-us/articles/4408785324180-Building-an-Iterable-Integration-#connecting-your-platform-to-iterable

https://support.iterable.com/hc/en-us/articles/211970843-SMS-Overview-

https://support.iterable.com/hc/en-us/articles/205480315-Introduction-to-Templates-

https://support.iterable.com/hc/en-us/articles/205480365-Personalizing-Templates-with-Handlebars-